Ridesum was founded 2017 by Jenny Stråhle.

The whole team has great experience of the equestrian sports and has been riding since childhood. Mateusz has competed in International eventing!

With our combined experience in equestrian sports, product development, communication and digitalization, as well as our passion in horses and training, we want to improve the opportunities for successful collaboration between riders and trainers.

Karl Svantemark
Karl Svantemark
CEO
+46 (0) 76 349 57 55
Jenny Stråhle
Jenny Stråhle
Chief Business Development Officer & Founder
+46 (0) 70 318 70 75
Karin Lindell
Karin Lindell
CMO, Co-Founder
+46 (0) 76 777 72 90
Mateusz Dziurla
Mateusz Dziurla
CTO
+46 (0) 73 995 52 11
Celie Gunnarsson
Celie Gunnarsson
Product Owner
+46 (0) 70 722 94 99
Tintin Alinder
Tintin Alinder
Customer Support & Sales
+46 (0) 73 535 83 20

Parental leave

Alva Mardell
Alva Mardell
Senior Content Manager
+46 (0) 72 741 69 81
Filippa Hugert
Filippa Hugert
UX/UI Designer
+46 (0) 70 58 04 670